I do two things well:
Brand strategy
Brand design




 

Strategy

The most important aspect of any brand is ‘focus’. Figuring out not just who you are, but more importantly, who you are not.

I’ll help you to clarify who you are, why you’re here, what makes you unique and why your customers should care.Naming
Standout, memorable, easy to spell, pronounce and above all – available.

Narrative and positioning
Why you exist, your purpose, what makes you so special and why people should care.

Taglines & straplines
Get your offer or differentiator in a nutshell.

Finding the right words
Say more with less using a language your customers can relate to and understand.

Brand audits
Evaluate what’s working, not working or possibly missing from your brand.


Design

Branding is about people – it doesn’t  matter what you do or sell, it's people who make purchasing decisions.

These days, people have lots of choice and very little time – they don’t always choose the best products or services, they choose the ones they understand the fastest.

Branding helps people choose then they have too much choice.
Brand assets
Custom logo design, icons, pictograms and infographics.

Internal communications
Brand toolkits and guidelines, presentations, pitch decks and tender documents.

Art direction
Commissioning and art-direction of photography, illustration and videography.

Online / screen and devices
Website design, email shots, newsletters, social posts, motions graphics and explainer videos.

Offline / print and publications
Reports, brochures, magazines, flyers, posters and adverts to name a few. 

Spaces and places
Branding for events, exhibitions, shops, bars and restaurants.

View my work
About me


Chat? Meet? Coffee? 

If you feel we’d be a good fit, if you care deeply and are infectiously excited about what you do — I’d love to hear from you.
sayhello@whirligigcreative.com